Really Simple One-Page Website Designs That Actually Work
Let’s be real—your dream clients aren’t looking for complicated. They’re looking for clarity, connection, and an easy “yes.” And guess what? That’s exactly what a one-page website design delivers. If you’re a therapist, coach, or creative professional, you don’t need a sprawling, multi-page website to make a powerful impact. You just need a site that tells your story clearly, shows off your services, builds trust, and makes it ridiculously easy for people to take the next step. That’s where simple one-page website designs shine.
In this post, I’m walking you through what makes a strong one-page website design, why it’s such a perfect fit for service-based businesses, and how to structure yours so it works for you—not the other way around.
But first, hey—I’m Emily! I specialize in one-page websites that get straight to the point and deliver results. Want to know if it’s time for a redesign? Let’s chat! Book a discovery call with me today, or check out other ways we can team up to elevate your website.
Why a One-Page Website Design Is Perfect for Creatives, Therapists, and Coaches
Let’s talk about the elephant in the room: time and energy. You’re busy supporting clients, creating content, or running your practice. The last thing you need is a website that feels like a second full-time job.
That’s why one-page website design is such a game-changer. It keeps things streamlined, focused, and totally user-friendly—for both you and your visitors.
Here’s why it works so well:
It’s easy to navigate. No clicking through a dozen tabs to find your contact info.
It’s affordable. Less complexity = lower investment, without sacrificing impact.
It keeps attention where it matters. Your story, your services, and your call-to-action—all on one page.
It’s perfect for building trust. Visitors can get a full picture of who you are without bouncing around your site.
Whether you're a trauma-informed therapist, a life coach helping women rediscover themselves, or a creative consultant building bold brands—you don’t need more pages. You need more clarity. And that’s exactly what a simple one-page website design gives you.
Key Elements of a Simple One-Page Website Design
So, what actually goes into a strong one-page website design? Glad you asked.
Here’s a straightforward layout that keeps things clean, intentional, and conversion-focused:
1. Intro Section: Headline + Short Description
This is your “first impression” moment. Your headline should clearly communicate what you do and who you help. Follow it up with a short, compelling paragraph that invites people to learn more. Keep it warm, welcoming, and jargon-free.
2. About Section: Show Your Personality + Expertise
No stiff bios here—this section is all about connection. Share a bit about your background, your philosophy, and why you do what you do. Let your personality shine. Your audience wants to work with a human, not a résumé.
3. Services Overview
Give a clear, high-level snapshot of what you offer. Break your services into bite-sized sections with short descriptions and a clear call-to-action.
4. Client Testimonials
This is where social proof does the heavy lifting. Add 2–3 short, punchy testimonials that speak to the transformation your clients experience. Bonus points if you can include first names or photos (with permission, of course!). Check out my free guide on this!
5. Contact Information or Booking Button
Make it easy—like, ridiculously easy—for someone to reach out. Whether it’s a contact form or a direct email link, this section should be simple and friction-free.
Benefits of One-Page Website Design for Service-Based Businesses
Let’s dig a little deeper into why this approach works so well—especially for solo practitioners and creative entrepreneurs.
Less Overwhelm (For You and Your Visitors)
No more getting lost in the weeds trying to write five different service pages or organize endless menus. A one-page website design forces clarity—and clarity is what converts.
Mobile-Friendly and Fast
Most people will visit your site from their phone. A minimalist one-page website loads faster and scrolls beautifully on mobile, creating a better user experience.
Easier to Keep Updated
Ever looked at your site and thought, “Ugh, I need to update this but I don’t have the energy”? Yeah, me too. With a simple one-page website design, updates are faster and less of a headache.
It Highlights What Matters Most
You don’t need 20 sections to explain your work—you just need the right ones. A one-page layout forces you to focus on your strengths, which is exactly what potential clients want to see.
Simple One-Page Website Design Examples for Therapists, Coaches & Consultants
Still unsure how this might look in action? Here are a few real-life layout ideas for different service providers:
Therapist Website Example
Headline: “Trauma-Informed Therapy for Women Ready to Heal”
About: Share your approach and why it matters
Services: Individual Therapy, EMDR, Virtual Sessions
Testimonials: Short, heartfelt quotes from past clients
CTA: “Book a Free Consultation”
Coach Website Example
Headline: “Helping Burned-Out Professionals Reclaim Their Joy”
About: Tell your coaching story
Services: 1:1 Coaching, Group Programs, VIP Days
Testimonials: Snippets from happy clients
CTA: “Schedule Your Free Discovery Call”
Creative Consultant Website Example
Headline: “Brand Strategy + Design That Reflects Who You Really Are”
About: Who you are, your process, your vibe
Services: Brand Identity, Web Design, Content Strategy
Testimonials: Rave reviews from past collaborations
CTA: “Let’s Collaborate”
The beauty of one-page website design is that it can be easily customized to reflect your unique brand while keeping the layout intentionally simple.
Minimalist One-Page Website Designs Make a Big Impact
Let me tell you—minimalist doesn’t mean boring. In fact, when done well, a minimal one-page website design is often more powerful than a cluttered, five-page site. Why? Because it keeps people focused on you and how you can help them.
You don’t need flashy animations or fancy sliders. You need:
Clear messaging
Strategic structure
Compelling content
And a vibe that feels like you
That’s the magic formula. And it works!
Ready to Simplify Your Website?
If you’ve been feeling overwhelmed by your current website—or stuck on where to even begin—a simple one-page website design might be the exact clarity you’ve been craving. Whether you’re launching something new or giving your old site a refresh, this approach can help you show up confidently and professionally without overcomplicating things.
Want help creating a beautiful, strategic one-page site that works as hard as you do? That’s my jam. I specialize in one-page website design for service-based pros like you—clean, effective, and stress-free.
Let’s build something simple that makes a big impact. Book a discovery call today and let’s bring your vision to life!
